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PESTLE Analysis

PESTLE Analysis

PESTLE Analysis is a management tool developed to help a company examine the external factors impacting a business. For ease these factors are split into six categories. It takes its name from the first letters of these categories, they are;  Political, Economic, Social, Technology, Legal and Environmental.  There are slight variations on the model. The underlying theory and method of analysis is the same for each.  PEST – Political, Economic, Social, and Technological ETPS – Economic, Technical, Political, and Social

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